GDPR for startups (based in Spain)

gdpr

All the information regarding the new GDPR las is diffuse, complex, full of formalities and ambiguous. All this together with the 25th May 2018 deadline accompanied with large fines is generating a stir of uncertainty and relative panic in the entrepreneurail and startup ecoystem. While it’s true that we’ve had a lot of time to prepare it, we all put this kinds of things to the last minute. The lack of clarity in the definition of it has generated a situation of “wait & see” until others or larger companies do.

Such situation has led me to investigate on my own and ask several experts in the area. In this article I’ve tried to summarize the most important things that can affect startups by adapting the formal language into practice. I hope it can help you at least to decrease the uncertainty that this law is generating.

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Social casino entry barriers

Social Casino

Product and technology are one of the most valuable parts of any Social Casino company. Whilst real-money gaming industry is competing with relatively similar products and different CPA offers, the Social Casino industry differs by mainly competing through their game quality and increasing the production value of the market.

Production values must rise to meet player expectations as platforms, technologies and the industry themselves mature.  The rising cost of game development is something we have seen before in many gaming verticals and is a common pattern across any industry. Continue reading “Social casino entry barriers”

The opportunity of Latin America for apps and games

latin america

Due to high LTV and the easy localisation of social games in English-speaking countries such as the US, UK and Australia, most gaming companies are focused on these markets. Consequently, we are suffering an exponential growth of user acquisition costs that only the biggest publishers can afford. All other small and medium-sized developers should look for new niches, markets, games-genres or innovative game mechanics to reduce user acquisition costs and position themselves in the market in order to generate enough revenues to pay their bills.

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